At the end of March 2021, Cool Electro Cycles opened its seventh branch in Ypres. Meanwhile, Ypres is also a full-fledged Raida branch and a spacious experience shop located a few metres from the world-famous Menin Gate.

As a purebred cycling city, Ypres could not be missing from the Raida map. The shop has since been deemed an added value for the city of Ypres. We couldn't wish for a nicer compliment.
As a result, the top models of electric bikes and sportbikes are now also available in the Westhoek. Our biggest target audience is people buying one for recreational use, but also a younger segment buying an electric bike or speed pedelec for commuting.