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Big news! Velodome welcomes Fietsfabriek to its network. Together, we can offer customers the benefits of scale with an expanded offer, faster deliveries and more options in after-service.

Fietsfabriek has branches in Aarschot and Tienen, so you will also be able to go there for maintenance and expert advice.

Bike Factory is the brainchild of Wim Deroover. Once started in a garage, it has built a solid reputation in Aarschot and the surrounding area since 2014. Earlier this year, it expanded with a shop in Tienen, together accounting for more than 1,600 m² of showroom space. A large stock and the wide choice of models for a wide audience form the basis of this success story. In addition, Fietsfabriek brings along deep expertise.

Joining Velodome, which today has four bike shops, is an important milestone. Also for Raida, which unites Cool Electro Cycles and Walloon Bicyclic into a new national group alongside the Antwerp bike shop. With Fietsfabriek, we now have an important player to help strengthen our coverage in Flemish Brabant.

Wim Deroover

Managing director Bicycle Factory

"Fietsfabriek started from a passion for bicycles and the trade. This is in the genes of our organisation and will be maintained. In Velodome and Raida, we find a like-minded partner in the bosom of our industry with whom we will be able to accelerate and fulfil our growth ambitions."

Philippe Van Eekhout

Managing partner Raida

"In every bicycle segment, we bring a high-quality offer with personalised service and in-depth knowledge. With this, we explicitly position ourselves as a mobility partner. Bike Factory is on the same page and brings invaluable know-how to Raida."

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